Earlier this week, US designer watch and accessory maker Fossil announced plans to enter the smart accessories market with a line called Fossil Q. powered by Android.

For now the line includes four watches – The Q Founder, which is the leader of the pack; Q Grant; Q Reveler; and  Q Dreamer.

Two of the four watches – the Reveler and Dreamer – are stylish fitness trackers; while the Grand is a standard analog timepiece with electronics integrated into its band for fitness tracking and receiving notifications. All three will be available in the US this weekend.

The Q Founder on the other hand, pardon the pun, offers some additional functionality. It runs Android Wear and offers notifications alerts for calls, texts, emails and calendar events, it has added personalisation options for the wearer to get updates on things like the weather and latest news.